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Score

Shiro Central

restaurants · Central, Hong Kong · Scored September 10, 2026

Findable, with gaps a competitor can use.

Google Maps rank
#11 of 37
AI answers
0 of 12
Google rating
4.7★ · 172
Nearby rank
#6 of 6
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Visibility scorecard

Six dimensions, 100 points. Every line shows what we found and where — good and bad.

AI answers4/25
Which assistant named you, per question
best in citynear me tonightspecial dinner
ChatGPT···
Gemini···
Claude·○·
DeepSeek···
named younamed a neighbour insteadneither
Named, by language of the question
English0/12
Cantonese (繁)0/3
Mandarin (简)0/3

Guests in Hong Kong ask in English, Cantonese and Mandarin. The score uses the English answers; the Chinese ones show your blind spots in the other languages.

Google presence12/20
Rating against the AI floor3.5 → 5.0
3.54.04.55.0floor 4.3
you 4.7nearby
Reviews6/10
Last 10 reviews by dateoldest → newest
51
RepliedNo reply
Bookability11/15
From Google
From your websiteSevenRooms
From Instagram
Social8/15
Instagram followers vs nearby
Shiro Central2,428Hanamiyama Sushi2,459My Sushi1,588Sushi Sadayama3,823Sushi Rin2,205Sushi by Rin373
Posts per month vs nearby
Shiro Centralnot foundHanamiyama Sushinot foundMy Sushinot foundSushi Sadayama0.8Sushi Rin0.6Sushi by Rin0.7
Website & SEO10/15

Fixes, in order

Highest points first. Each one is something you or your team can do this month.

  1. Not named in any of 12 AI answers. When a guest asks an assistant for a place like yours, you are not in the conversation.AI answers
    +17 pts
  2. Asked about you by name, Perplexity gets part of the picture — cuisine or location is missing or wrong.AI answers
    +4 pts
  3. No reply to any of your last 10 reviews.Reviews
    +4 pts
  4. #11 of 37 on Google Maps for “Sushi restaurant New Territories Hong Kong” — below the first three a guest sees.Google presence
    +3 pts
  5. No Reserve a table button on your Google listing — the most direct booking path there is.Google presence
    +3 pts
  6. No booking link on Google.Bookability
    +3 pts
  7. No Restaurant schema.org markup — search engines and assistants can't read your cuisine, hours or reservation policy from the site.Website & SEO
    +3 pts
  8. 172 Google reviews. Assistants favour listings with hundreds; ask every table.Google presence
    +2 pts

How you compare with 5 nearby restaurants

Same checks on the restaurants Google lists next to you for “Sushi restaurant New Territories Hong Kong”. This is the part we ask an email for.

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Nearby ladder

Google presence and AI answers only — the dimensions we score for every venue.

#1
Hanamiyama Sushi4.9★ · 828 · AI 0/12
49
#2
My Sushi4.3★ · 79 · AI 1/12
47
#3
Sushi Sadayama4.9★ · 218 · AI 0/12
44
#4
Sushi Rin4.7★ · 337 · AI 0/12
44
#5
Sushi by Rin4.8★ · 164 · AI 0/12
42
#6
Shiro Central · you4.7★ · 172 · AI 0/12
36

What the assistants said

The exact answers, with your name and your neighbours' names highlighted. This is what a guest reads.

Asked about you by name, Perplexity said:Named you
**Shiro Central** is a **contemporary Japanese restaurant** in **Tai Kwun, Central, Hong Kong**, with a menu built around sushi, sashimi, yakitori, robata-grilled dishes, and other Tokyo-inspired plates.[1][2][7] It is located in the **Tai Kwun heritage complex** in Central, specifically at the Armoury Building/Ground Floor area on Hollywood Road, so the neighbourhood is **Central’s Tai Kwun cultural district** rather than a standalone street-front location.[2][3][7] It **does take reservations**: multiple listings identify it as bookable, and one page explicitly labels it with online reservations.[3][20] A few details on the food: - The restaurant’s signature concept includes **“crystal sushi”** and other modern Japanese creations.[1][5][11] - Dishes mentioned by recent coverage include **bluefin tuna**, **seared salmon**, **grilled wagyu beef**, **Saikyo-style grilled black cod**, and **yakitori/robata signatures**.[1][7][11] - The overall style is described as **Tokyo-inspired contemporary Japanese dining**.[1][7][10] If you want, I can also check whether it is still open at that Tai Kwun location versus the earlier Pacific Place branch, because the search results show both under the broader Shiro brand.[10][19]
ChatGPTDidn't name you
Asked: “What are the best Sushi restaurants in Hong Kong? Give me a ranked list of 5 with the restaurant names.”
A ranked list of five of Hong Kong’s top sushi restaurants: 1. **Sushi Shikon** — Central 2. **Sushi Saito Hong Kong** — Central 3. **Sushi Wadatsumi** — Tsim Sha Tsui 4. **Sushi Kuu** — Central 5. **Sushi Gin** — Central These are all high-end omakase restaurants, so reservations and substantial budgets are generally required.
ChatGPTDidn't name you
Asked: “I'm in New Territories, Hong Kong tonight. Recommend 5 Sushi restaurants nearby. Names only, one per line.”
Sushi Hiro Genki Sushi Sushiro Sushi Express Sushi Take-Out (Sushi Taka)
ChatGPTDidn't name you
Asked: “Recommend 5 Sushi restaurants in Hong Kong for a special dinner with friends. Names and a one-line reason each.”
- **Sushi Shikon — Central:** An intimate, three-Michelin-star omakase counter known for exquisite Edomae sushi and impeccable service. - **Sushi Saito — Central:** A refined destination for ultra-premium ingredients, elegant presentation, and a memorable chef-led omakase. - **Sushi Wadatsumi — Central:** Offers polished traditional sushi in a stylish, convivial setting that works well for a special evening with friends. - **Sushi Zo — Central:** A highly regarded omakase experience with generous, expertly prepared sushi and a lively counter atmosphere. - **Sushi Kuu — Central:** A long-standing favorite for high-quality sushi, seasonal Japanese dishes, and a comfortable upscale setting. Reservations are strongly recommended, especially for omakase counters.
GeminiDidn't name you
Asked: “What are the best Sushi restaurants in Hong Kong? Give me a ranked list of 5 with the restaurant names.”
Here is a ranked list of the 5 best sushi restaurants in Hong Kong, focusing on top-tier Edomae-style omakase experiences: 1. **Sushi Shikon** 2. **Sushi Saito** 3. **Sushi Harunobu** 4. **Sushi Mori Tomoaki** 5. **Sushi Wadatsumi**
GeminiDidn't name you
Asked: “I'm in New Territories, Hong Kong tonight. Recommend 5 Sushi restaurants nearby. Names only, one per line.”
Sushi Man Sen-ryo Sushi Masa Uogashi Nihonichi Sushiro
GeminiDidn't name you
Asked: “Recommend 5 Sushi restaurants in Hong Kong for a special dinner with friends. Names and a one-line reason each.”
Here are 5 fantastic sushi restaurants in Hong Kong for a special dinner with friends: 1. **Sushi Saito (Central)** – A legendary three-Michelin-starred Tokyo transplant offering some of the city's most exquisite Edomae-style sushi in an intimate, high-end setting. 2. **Sushi Shikon (Landmark Mandarin Oriental, Central)** – Boasting three Michelin stars, it delivers an unforgettable ultra-luxury omakase experience with ingredients flown in twice daily from Toyosu Market. 3. **Sushi Haru (Central)** – Operated by Black Sheep Restaurants, this lively and stylish 8-seat counter combines world-class Edomae craftsmanship with a more energetic, friend-friendly vibe. 4. **Sushi Mamoru (Wan Chai)** – Led by a third-generation master chef, it offers a sophisticated, hyper-seasonal omakase journey focused on preserving traditional sushi artistry. 5. **Kushiro (The Peninsula, Tsim Sha Tsui)** – Set in an artistic, nature-inspired space, it pairs top-tier sushi with creative modern touches, making the venue itself feel like an occasion.
ClaudeDidn't name you
Asked: “What are the best Sushi restaurants in Hong Kong? Give me a ranked list of 5 with the restaurant names.”
# Top 5 Sushi Restaurants in Hong Kong 1. **Sushi Shikon** - Omakase-focused restaurant in Central, known for exceptional Edomae sushi and personalized dining experiences 2. **Sushi Tokami** - Located in Wan Chai, highly regarded for premium quality fish and traditional sushi craftsmanship 3. **Mizuki** - Central location with a reputation for fresh ingredients and meticulous preparation, popular for both omakase and à la carte 4. **Sushi Wadatsumi** - Known for authentic Japanese sushi techniques and high-quality seasonal ingredients 5. **Tateba** - Respected for excellent omakase experiences and skilled sushi chefs with traditional training --- **Note:** Restaurant quality, ratings, and availability can change frequently. I'd recommend: - Checking recent reviews on platforms like TripAdvisor, Michelin Guide, or Yelp - Confirming current opening hours and reservation policies - Looking at recent diner feedback for the most up-to-date experiences Do you have any preference regarding location (Central, Wan Chai, etc.) or style (omakase vs. casual)?
ClaudeDidn't name you
Asked: “I'm in New Territories, Hong Kong tonight. Recommend 5 Sushi restaurants nearby. Names only, one per line.”
I don't have reliable real-time information about current restaurants in the New Territories. My data may be outdated, and restaurants frequently close or change. For accurate, current recommendations, I'd suggest: - Google Maps (filter by "Sushi" near your location) - OpenRice (Hong Kong restaurant app) - Yelp or TripAdvisor - Asking your hotel concierge This will show you what's actually open tonight with current reviews and distances.
ClaudeDidn't name you
Asked: “Recommend 5 Sushi restaurants in Hong Kong for a special dinner with friends. Names and a one-line reason each.”
# 5 Sushi Restaurants in Hong Kong 1. **Sushi Shikon** (Central) - Intimate omakase counter with expert craftsmanship and premium seasonal ingredients. 2. **Sushi Waka** (Central) - Elegant, minimalist setting with exquisite hand-crafted nigiri and fresh daily selections. 3. **Mizuki** (Admiralty) - Modern Japanese spot known for creative sushi presentations and excellent sake pairings. 4. **Sushi Tokami** (Central) - Traditional counter experience with master sushi chefs and authentic Edomae-style preparation. 5. **Haku** (Central) - Contemporary Japanese restaurant with sophisticated sushi offerings and refined ambiance. **Note:** I'd recommend confirming current opening hours, availability, and making reservations in advance, as Hong Kong's restaurant scene evolves frequently and many high-end spots require booking well ahead for special occasions.
DeepSeekDidn't name you
Asked: “What are the best Sushi restaurants in Hong Kong? Give me a ranked list of 5 with the restaurant names.”
Here’s a ranked list of 5 top sushi restaurants in Hong Kong, based on Michelin recognition and reputation: 1. **Sushi Shikon** – 3 Michelin stars; a benchmark for Edomae omakase in Hong Kong. 2. **Sushi Saito** – 2 Michelin stars; the highly acclaimed Hong Kong outpost of Tokyo’s legendary Sushi Saito. 3. **Sushi Kanesaka** – 1 Michelin star; refined Edomae sushi from a renowned Tokyo master. 4. **Sushi Wadatsumi** – 1 Michelin star; precise, elegant omakase with a modern touch. 5. **Sushi Ta-a** – 1 Michelin star; intimate, high-quality sushi with excellent sake pairing.
DeepSeekDidn't name you
Asked: “I'm in New Territories, Hong Kong tonight. Recommend 5 Sushi restaurants nearby. Names only, one per line.”
Sushi Taisho Sushi Hana Sushi Kappo Sushi Hiro Sushi One
DeepSeekDidn't name you
Asked: “Recommend 5 Sushi restaurants in Hong Kong for a special dinner with friends. Names and a one-line reason each.”
Here are 5 sushi restaurants in Hong Kong perfect for a special dinner with friends, each offering a unique experience: 1. **Sushi Shikon** – The only three-Michelin-starred sushi-ya in Hong Kong, offering an exquisite Edomae-style omakase in an intimate setting. 2. **Sushi Saito** – Renowned for its flawless rice and pristine seafood, this Michelin-starred gem delivers a consistently sublime dining experience. 3. **Sushi Yoshitake** – An offshoot of a Tokyo legend, pairing masterful nigiri with a warm, personal touch that makes every guest feel special. 4. **Sushi Zo** – A vibrant, omakase-only counter where chef “Moto” blends classic techniques with bold, modern twists in a lively atmosphere. 5. **Sushi Kanesaka** – A Michelin-starred outpost of a Ginza institution, famous for its perfectly vinegared rice and luxurious seasonal ingredients.
DeepSeek · Cantonese (繁)Didn't name you
Asked: “Hong Kong最好嘅Sushi餐廳係邊幾間?請排名列出5間,寫出餐廳名。”
香港的頂級壽司餐廳選擇豐富,以下根據國際口碑、米其林星級及本地食客評價,推薦五間代表性餐廳(排名不分先後,因口味偏好不同): 1. **鮨·齋藤 Sushi Saito** - 東京米其林三星壽司店海外首間分店,主打江戶前壽司,食材由日本空運,醋飯溫度與酸度精準。 2. **志魂 Kimagure** - 曾獲米其林三星,主廚吉武正博擅長傳統技法,注重時令魚鮮,餐廳僅設八席,體驗私密。 3. **天鮨 Ten Sushi** - 以「鮨·齋藤」前主廚陳建一為核心,融合北海道與九州時令食材,提供創意握壽司。 4. **鮨·野村 Sushi Nomura** - 主廚野村勝弘推崇「清酒配壽司」,選用稀有魚種如赤陸、石垣鯛,醋飯使用赤醋。 5. **千両 Sen-ryo** - 親民價格下維持高品質,食材直送自日本產地,適合日常享用,分店遍布港九。 注意:頂級壽司店需提前預約(通常一至三個月),且價格較高(人均HK$2,000起)。若偏好新派風格,可考慮「鮨·渡邊」或「鮨·津田」。
DeepSeek · Cantonese (繁)Didn't name you
Asked: “我今晚喺Hong KongNew Territories,推薦5間附近嘅Sushi餐廳。只需要餐廳名,一行一間。”
千両 元気寿司 板长寿司 寿司郎 争鲜
DeepSeek · Cantonese (繁)Didn't name you
Asked: “想同朋友喺Hong Kong食一餐特別嘅晚飯,推薦5間Sushi餐廳,每間一句原因。”
以下是5間香港適合與朋友共進特別晚餐的壽司餐廳推薦,每間附一句原因: 1. **Sushi Shikon(志魂)** 米其林三星的江戶前壽司,以完美握壽司工藝和極致食材體驗,適合追求傳統頂級享受的聚會。 2. **Sushi Saito(鮨齋藤)** 連續多年米其林三星,主廚精選時令海產,每道壽司如藝術品般精緻,適合重視細節與儀式感的晚餐。 3. **Sushi Zai(鮨在)** 主打創意融合壽司,結合本地元素與國際食材,如松露醬油配拖羅,適合想嚐鮮、打破傳統的年輕朋友。 4. **Sushi Ginza Onodera(銀座小野寺)** 東京銀座本店加持,以嚴謹的傳統技法呈現頂級鮪魚與海膽,適合想體驗正宗銀座風格的高端宴請。 5. **Sushi Yoshitake(吉武)** 以稀有魚種與獨特調味聞名,如白子與炙燒星鰻,適合追求稀有食材、想與朋友分享驚喜的味蕾探險。
DeepSeek · Mandarin (简)Didn't name you
Asked: “Hong Kong最好的Sushi餐厅有哪些?请按排名列出5家,写出餐厅名称。”
根据国际餐饮评价、米其林指南及食客口碑,以下是香港公认的5家顶级寿司餐厅排名: 1. **Sushi Shikon**(米其林三星) 位于置地文华东方酒店,以江户前寿司传统工艺和顶级食材著称。 2. **Sushi Yoshitake**(米其林二星) 由日本名厨吉武正博主理,主打极致新鲜的每日空运海鲜。 3. **Sushi Saito**(米其林三星东京本店分号) 隐藏在四季酒店内,传承东京本店的精准醋饭与匠心握寿司。 4. **Sushi Zo**(亚洲最佳50餐厅之一) 以创新Omakase和严选时令食材闻名,强调每贯寿司的平衡感。 5. **Sushi Ginza Onodera**(米其林二星) 银座名店海外分店,专注传统技法与季节性套餐搭配。
DeepSeek · Mandarin (简)Didn't name you
Asked: “我今晚在Hong KongNew Territories,推荐5家附近的Sushi餐厅。只要餐厅名称,一行一家。”
寿司郎 元气寿司 板长寿司 千两 鱼尚
DeepSeek · Mandarin (简)Didn't name you
Asked: “想和朋友在Hong Kong吃一顿特别的晚餐,推荐5家Sushi餐厅,每家一句理由。”
1. **Sushi Shikon(志魂)**——米其林三星的江户前寿司,主厨柿沼利治的食材与舍利堪称完美,适合追求极致仪式感的夜晚。 2. **Sushi Saito(鮨さいとう)**——东京本店同款严谨作风,每一贯寿司都精准到温度与力度,是好友间静心品味的顶级之选。 3. **Sushi Ta-ke(竹)**——主打创意与传统融合,搭配清酒pairing,氛围轻松又不失高级,适合边吃边聊的聚餐。 4. **Sushi Masataka(政)**——以稀有食材和活泼的板前互动著称,主厨会按你的节奏调整寿司,让晚餐充满惊喜与温度。 5. **Kurogi(黑木)**——虽为割烹,但寿司环节惊艳,环境如艺术馆,适合想体验“寿司+怀石”双重享受的特别晚餐。

Latest Google reviews

Newest ten: recency, replies, and what guests keep mentioning.

Last review
2 months ago
Reply rate
0/10
Last 10 average
4.6★
★★☆☆☆ · Sep 5, 2026No reply

A really disappointing evening. The location is amazing, used to be our favourite bar when it was Armoury, but sadly the food is very bland and the service non-existent. We ordered the sushi platter and the first waitress had no clue as to what was what. We had 6 different course

★★★★★ · Sep 2, 2026No reply

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★★★★★ · Aug 31, 2026No reply

분위기도 좋고 서버분들도 엄청 친절하세요! 시킨것도 별로 없는데 술이랑 디저트까지 서비스로 받았습니다!

★★★★★ · Aug 31, 2026No reply

New discovery with our girl friends for birthday celebration. Good food, good vibes, good service. A big shout out to Manager Joe, who has been giving his 300% to take care of every table and customers demand. We are very happy with this new discovery and will definitely come ba

★★★★★ · Aug 30, 2026No reply

Honestly best choice made in Hong Kong to go to this place! Its food is immaculate and the service was on another level! Highly recommend!!

Guests keep mentioning

sashimi×15sushi×33outdoor table×3omakase×6crystal sushi×5sake×6sushi platter×2courtyard×2

Open source ↗

Google results for your name

What a guest sees on Google's first page for “Shiro Central Hong Kong”.

DirectoriesOpenRice#2 · Diningcity#5 · Time Out#7
Press & blogsShiro#6
SocialInstagram#4 · Facebook#9
Forumsnone found

Rankings this restaurant appears in

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